The legacy of IFFI met the power of strategy - turned IFFI’s timeless prestige into a digital spectacle, creating a wave of online buzz the festival had never seen before.
- Client : International Film Festival of India (via Entertainment Society of Goa)
- Partnered Since November 2024
- Delivery Social strategy, content production, real-time festival coverage, performance marketing
- Socials: Instagram, Facebook
The Media Mastery Impact
We took the legacy of IFFI—one of the world’s oldest and most respected festivals, celebrating global cinema since 1952—and reimagined it for the digital stage. From red-carpet glamour to behind-the-scenes grit, we captured the festival’s pulse in real ti
- Live Coverage
- Real-Time Storytelling
- Social Media Strategy
- Performance Marketing
India’s Digital Reboot of a Cinematic Icon
OUR
APPROACH
APPROACH
IFFI’s decades-long legacy went digital—it didn’t just shine, it streamed.
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Million impressions
Outperformed the official IFFI handle
Behind-the-scenes turned must-see content